Specialist VC

The network, expertise and resources you need to make it happen. Imagine you had a partner in your journey through the expansion stage. Someone who has been there before – hired a Head of Product, optimized growth funnels, fine-tuned pricing and packaging, scaled GTM strategies and so much more. Our team is here to help bring to bear the network, expertise and operational resources you need to make it all happen. Once we understand what will move the needle in your business, we dig in to help. You’re in control, but we plug in at all levels of your organization to help you organize, prioritize and extend the reach of your team in the areas that matter most: acquisition & conversion, retention & expansion, corporate development, pricing & packaging and executive network.

We’ve spent our careers in the growth-stage software space and appreciate the importance of a company’s inflection point. With a dedication to the fundamentals, understanding of the software market and lessons learned in the operational trenches, we're focused on helping propel companies to the next level. People with perspective We’re powered by an energetic, collaborative community – a community made of the motivated people at PSG and the exceptional innovators who lead PSG portfolio companies. We find purpose together: by diving in, working as a team and capturing new opportunities. Built for growth We understand the unique opportunities and challenges of building a leading software company. With that foundation, we’ve built a tried and tested growth engine that helps software businesses unlock their full potential for growth, expansion and impact. A genuine partnership It’s in our DNA: building connections and trust with management teams. This collective effort forms the foundation that drives companies forward. Meet the businesses that we’re proud to call our partners and learn how their software is transforming industries.

Focusing on growth stage investments, our team at Incore is passionate about forming close relationships with founders, management teams and existing owners to help businesses expand their existing footprint. What we're looking for At Incore Invest, we back high-growth companies with a proven business model and strong potential to scale. Our focus is on value creation through active ownership and close partnerships. With entrepreneurial roots and a strong track record of scaling businesses efficiently, our team is well positioned to support founders on their growth journey. Geography We invest across Europe with a particular focus on the Nordics, supporting local champions with international ambitions. Technology focus We target technology-driven companies with our main focus being Fintech, SaaS and B2B software. Growth profile We typically invest around the Series A stage, backing ambitious and capable teams in high-growth companies where we can add value through hands-on support and strategic guidance. What we bring to the table Scaling expertise: We have a strong track record of helping businesses scale efficiently, both locally and internationally. Our team supports companies in turning growth ambitions into tangible results. Extensive and international network: With deep ties across the tech and investment ecosystem, we open doors to industry experts, strategic partners, and customers to accelerate growth. Entrepreneurial mindset: Having built and operated businesses ourselves, we understand the challenges founders face. We act as hands-on, supportive partners throughout the journey. Transactional experience: Our team brings significant M&A and financing expertise, helping founders navigate growth funding, acquisitions, and strategic exits — including IPOs.

Founded in 2018 and based in Atlanta, GA, Knoll Ventures invests in Pre-Series A tech enabled B2B companies. In Spring 2022, we closed our second fund to support founders at the earliest stages of the growth process where we help drive value creation and increase the odds of success. Our‍ approach We lead or co-lead $500,000 to $3,000,000 investment rounds in B2B technology-enabled companies at the pre-seed, seed, and post-seed stages. We understand that no two early-stage companies take the same path from Point A to Point B, and we're adept at helping founders navigate their way. We look for passionate founders who see around corners, intimately understand customer pain points, and articulate a future vision that feels all but inevitable. Stage Expertise: By focusing on Pre-Series A companies, we've developed a unique perspective on the challenges encountered by founders at this stage. Whether starting a business or facing what feels like an insurmountable obstacle, we aspire to be the first call a founder makes when looking for actionable advice. Alignment: We align ourselves with founders through our deep knowledge of round objectives and a scalable investment structure, creating a dynamic where we win only if the founders win. Network: We make the right introductions at the right time knowing that meaningful connections during this critical stage in the growth process can dramatically improve a company's trajectory. Our impact Our commitment extends far beyond the dollars invested. We take a long-term perspective when partnering with founders to identify ways to add value beyond just writing a check. PRE-INVESTMENT Round Objectives Alignment of Interests Syndicate Construction POST-INVESTMENT Growth Strategy Execution Strategic Introductions Follow-On Fundraising

We invest at an early stage in exceptional SaaS and Cloud founders who are at the point of product market fit and are ready to grow fast and go far. If you have the ambition to lead your category or create a new one, and your product solves critical business issues with signs of real market potential, then we can support your journey. Deep SaaS and Cloud expertise. There’s never been a better time to invest in European SaaS and Cloud. We’re open to investment opportunities of any category, but we specialise in these areas: Cloud Computing The future won't be powered on technologies of the past – and it certainly won't be on-premise. The cloud is more widely used and continues to grow its capability and penetrate deeper layers of the enterprise. Computing Cloud companies provide enabling technologies and help their customers harness opportunities in front of them, often hidden in dense data and fragmented systems scattered across digital and physical locations. They’re often developer-first and product-led. Keywords: Datalakes, OSS, DataOps, MLOps, Dev Tools, API, Virtualisation, Containers, Encryption, Decentralisation, Kubernetes, NoSQL, Search Technologies, Serverless, Headless, Deep Tech, AI Portfolio examples: Element, FiveAI, Forest Admin, Scortex & Wercker. Modern Enterprise Modern enterprises want to innovate and deliver on digital transformation to stay relevant and remain market leaders. This requires continuous innovation to become more agile and efficient. Modern enterprise solutions are a critical layer of operational functionality which deliver better experiences to customers. Keywords: RPA, CX, WFH/WFA, BI, Cyber, Low code/no code, Mobile Portfolio examples: Acin, Apperio, BRYTER, Claimsforce, Dixa, Glofox, HeyJobs, NewVoiceMedia, Panaseer, TestGorilla, Topia, Tradeshift, Triptease, Upvest, Vizolution, Vortexa & Workable Industry OS Business leaders don't have time to waste on complex or dated software. They want to do everything in a single, OS-like solution along with a marketplace of partner apps to further grow and customise functionalities and embed payments. And users of those tools expect the software to be beautiful like their everyday consumer platforms such as Facebook, Instagram, and Uber. Keywords: Vertical Saas, T-shaped SaaS, Subscription + Payments, Passion Economy, B2B2C, D2C, Disintermediation of commerce Portfolio examples: Adfenix, Avrios, Brightpearl, Easol, Glofox and Mews. Future Finance The financial playing field is evening out as incumbents struggle to innovate and initiatives such as Open Banking and PSD2 enter the scene. We see a new wave of financial services and insurance products emerge to offer great user experiences and a new generation of products. Keywords: Payments, InsurTech, FinTech, DeFi, Open Banking, RegTech, Anti-Fraud, KYC, Compliance Portfolio examples: Currencycloud, Claimsforce, Dealflo, Demyst, Futrli, GoCardless, Paddle, Stable, Upvest and YuLife. Fulfil your potential. We strive to give founders what they need to succeed. We provide a platform of insights, networks and expertise that nurtures leadership, promotes talent and shares knowledge and learnings from across our portfolio to support founders on their extraordinary journeys. Founder-friendly principles. We believe how we behave is as important as what we do. Our team follows a set of guiding principles to keep everyone focused on the destination while having fun on the journey. Have fun, make money: For us there is no point in one without the other. We’re friendly and informal, but driven by a relentless hunger to win. We intend to deliver tremendous returns to our investors but have fun while we’re doing it. Challenge everything: We hold no regard for the status quo. Boundaries are there to be broken. We are open to challenge, and challenge openly, fueled by a belief in a diversity of views and a desire to learn. Do the right thing: We treat everyone the same and aim to show empathy and understanding to all, no matter our differences. We do what we say we will and expect the same in return. (ie Don’t be a dick). Play the long game: We aim to build powerful partnerships, lasting relationships and long term value. We don’t just invest in companies - we invest in people, in relationships and in the overall eco-system for the benefit of all.

We focus on businesses with strong products in growing markets where we can facilitate a change in performance by scaling sales, strengthening leadership, and enhancing operations. At Palisades, we are passionate about partnering and supporting companies that offer products and solutions that can help end-customers change their ways of doing business and potentially transform their industries. We help scale businesses by building leadership teams, identifying growth areas, and executing on operational improvements. Our value creation playbook has been developed over more than 20 years of investing in B2B software. WHERE WE OPERATE We target companies headquartered in the United States. We also support many of our existing portfolio companies in their expansion efforts globally. WHERE WE INVEST We typically deploy between $5-25m in equity per investment, acquiring both majority and minority stakes. We invest in software companies with proven business models, rich intellectual property, high recurring revenue, and long-term growth potential. We focus on enterprise software companies with scalable business models that are intrinsically profitable. We focus mainly on business-critical software that makes a real difference for the end-customer and carries a solid value proposition in the form of a high ROI. We look for opportunities where we can bring our company building experience to create shareholder value. We are flexible as to the size, form, and structure of investments we make. Our minority investments can consist of both an acquisition of shares from existing shareholders and a capital increase in the company supporting growth. WE HELP BUILD THE LEADERSHIP BENCH We assist in coaching, recruiting, and strengthening management teams and board members. WE HELP SCALE SALES ORGANIZATIONS We help scale sales and marketing teams with a blended focus on process, sales tools, metrics, and talent. WE HELP INVEST IN R&D We support innovation in the product development process including investment in and development of structured product development and innovation processes. WE PARTNER WITH MANAGEMENT Collaboration matters to us. We work closely with management teams to define success and create a sustainable roadmap for growth. Growth is not always predictable or linear, so we course-correct and refine strategies as necessary. We help build teams, advise on resource allocation, and pursue M&A opportunities. Palisades has established an operating team and partner network that works in conjunction with portfolio company executives and Palisades investment professionals to support execution of high impact strategic initiatives.