SG Ventures’ focus is exploring and executing against new growth opportunities in our industry and complementary areas of our business. The team is organized into four key areas: Strategy & Investments, B2C eCommerce, DRAM Agency, and CBD.
SG Ventures focus areas
Strategy & Investments
We are the venture capital arm of Southern Glazer’s Wine & Spirits focused on accelerating the evolution of beverage alcohol and adjacent sectors.
What we do:
- We are strategic investors offering unparalleled expertise and reach to fast-track the growth ambitions of innovative and visionary companies.
- SG Ventures’ primary focus is on forward-thinking early to mid-stage companies.
SG Ventures does not invest in beverage brands.
B2C eCommerce
We assist our suppliers with the launch and optimization of digital sales strategies across channels and delivery platforms. If you’re ready to enhance and grow your beverage alcohol eCommerce capabilities, our team of digital experts can help.
What we offer:
- Deep digital expertise across Pure Play and Omnichannel Accounts
- Best in Class Data and Insights for the eCommerce Channel
- Digital Sales Strategies that accelerate sales for brands of all sizes
DRAM Agency – the Digital Revolution of Alcohol Marketing
DRAM Agency, an affiliated Southern Glazer's company, provides digital marketing consulting and services to wine and spirits suppliers looking to activate or accelerate their eCommerce strategies.
What we offer:
- Access to key marketing platforms and tools to maximize media effectiveness
- Industry-leading data and analytics
- Increased media buying power to increase the efficacy of suppliers’ digital strategies
- In-depth understanding of beverage alcohol compliance and regulation
CBD
The domestic hemp-derived CBD category is estimated to reach $15B market potential by 2030 and Southern Glazer’s Wine & Spirits is committed to building an unparalleled CBD business alongside our retailer and supplier partners.
What we offer:
- We offer a variety of hemp-derived products and an array of price points, from suppliers who are best-in-class