We're the world's first independent drinks accelerator, dedicated to helping founders build, scale and sell the drinks brands of the future. We look for ambitious founders with great alcoholic and non alcoholic drinks brands who want to take their business to the next level and become successful in both their home market and on a global scale.
Our mission is to support founders of both early-stage drinks companies and mature brands in four key ways: providing investment for drinks startups and rapidly scaling businesses, accessing expertise, partner networking and support accessing the North American market.
Investment
We arrange investment from Diageo into companies that are scaling fast, as well as those that are just starting out. Our investments to date range from £250k to a pre-launch start-up to over £10 million to fundamentally transform a whiskey business.
Expertise & partnering
Once an investment is made, the Distill Ventures acceleration team works closely with the founding team to identify areas of focus and help build a solid plan for growth. As all entrepreneurs have different strengths and weaknesses, the support we give is both bespoke and broad-ranging.
Partner networking
The Distill Ventures team have a wealth of experience and knowledge from working in drinks and with independent businesses for many years. By drawing on our in-house expertise, our unbeatable global network of experts and the wealth of know-how within Diageo; we're confident in our ability to tackle all challenges that come your way.
Access to North American market
We created Redwood Brands, a sales platform based in the US to help mitigate the inefficiencies and struggles that craft brands often face when entering the market.