Channel 4 Ventures (“C4V”) is a highly innovative corporate venture activity for Channel 4, which invests Channel 4’s airtime in return for minority stakes in early-stage companies (“media-for-equity”). Channel 4 Ventures provides an exciting opportunity for high-growth startups to access mass market audiences via premium marketing inventory (i.e. the spots between Bake-Off, Made in Chelsea, and Gogglebox) without dipping into cash reserves earmarked for competing development priorities. We are the leading media-for-equity fund in the UK and one of the few consumer-focused venture funds in the market with a truly unique proposition, clear value-add, and ambitious team.
Since inception in 2015, C4V has completed 50+ investments in consumer growth companies, including Pinterest, Airtasker, Eve Sleep, Swyft, what3words, Strike, Cannaray, Crowdcube, Raylo, and Drover. C4V has invested alongside many prominent VC investors across the consumer ecosystem, such as Accel, Felix, Octopus, Balderton, Draper, Andreessen Horowitz, Fidelity Investments, Intel, Whole Foods & BP Ventures. Some of our successful exits via IPO include Eve Sleep, Pinterest, and Readly.