97212 Ventures

97212 Ventures is an early-stage venture capital firm founded in 2022 and based in New York City. It invests at pre-seed and seed in Israeli-founded startups that are committed to building their companies from New York City and expanding into the United States. The firm's stated objective is to back founders building category-defining businesses from New York, with a stated mission of making Israeli tech "bigger and better" in the city.

The firm positions itself as an execution-oriented, founder-driven partner. Beyond capital, it provides local connections in New York, drawing on the team's experience of building and investing in companies in the city. Its investment approach emphasises entering early and concentrating on execution, and is shaped by an understanding of the difficulties Israeli founders encounter when expanding into global markets.

Geographically, the firm operates at the intersection of three markets: Israel, where its founders originate; New York City, where the companies it backs are expected to build; and the broader United States market into which they expand. Sector focus is not publicly specified; the stated pattern is defined by founder origin and company-building geography rather than by vertical.

Fund size, check size and team composition are not disclosed. The firm lists its activity as pre-seed and seed investments in early-stage technology startups within the Israeli tech ecosystem.