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VV

Visible Ventures

About

Our vision is to level the playing field for generations of entrepreneurs to come.

Our founders are game-changers who bring passion, resiliency, and authentic perspectives to everything they do - from shaping diverse, values-driven teams to satisfying consumers’ evolving demands. The most rewarding part of what we do is working hand in hand with them. We stand next to our founders by standing on the shoulders of our investors.

Our values

  • Integrity: We operate with the highest levels of honesty and transparency, and we work hard to earn the trust of our founders.
  • Humility: We don’t have big egos. Our founders are our biggest champions, and together we define our collective success.
  • Inclusivity: We are champions of diversity and inclusivity. We believe that diverse teams are better positioned to serve the consumers of today and tomorrow, and we’re all in.
  • Collaboration: We work hand in hand with our entrepreneurs to help build the next generation of legendary consumer companies.
  • Humor: We believe that laughter and positivity are key ingredients to success, so we don’t take ourselves too seriously. We love what we do, and we have fun along the way.
  • Consumer Obsession: We are relentless in our pursuit of the evolving consumer. From spotting trends to building products, our zeal for the consumer industry is insatiable.

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We are also strong believers that to invest as a ‘generalist tech VC’ as we are, we need to be more and more focussed on a particular geography. We need to see as much of the available annual pipeline to know that we’ve truly picked 10 great founders / startups to invest in. We have no such advantage when we are looking outside the country; which is why we stay away from the temptation of looking at pipeline from international markets. What kind of sectors does Blume invest in? With our new Fund, our fourth since inception, we are looking to invest about 60-65% of the new fund in domestic-heavy sectors such as healthcare, financial services, commerce and brands, jobs and education, and digital media and gaming. The other 35-40% of the fund will focus on SaaS, and DeepTech (including CleanTech, manufacturing, blockchain) companies, typically in B2B, that can innovate and engineer with local talent pools, and yet scale globally. Does Blume have a preference between B2B and B2C? We like both. India is a consumer market that is poised to explode, as people move to the digital economy to spend an increasingly larger share of their wallet’s purchasing power. That makes it attractive to build a strong consumer proposition in India. And thus our B2C portfolio. We are also now very good at taking our science and engineering skills in software and other areas, and building commercial applications at scale, often for the global market. These constitute the majority of B2B ideas in our portfolio and we like this space a lot. Where do I send my pitch? How do I reach out to Blume? We get anywhere between 4,000 to 5,000 ideas pitched to us annually, across the team, across all formats. This includes referrals, cold mails, DMs on social channels etc. We have given up counting :) We invest in about 10-12 of these per year. As Blume has grown, we've looked at the empirical data and discovered that the vast majority of our investments were referrals from our contacts in the ecosystem. You can count the exceptions to this rule with one hand in every cycle, and still have a few fingers to spare! These referrals come from our own founders we have backed, other founders who know that we will do right by their angel investments and our extensive set of friends, investors and well wishers in the ecosystem. The exceptions, while not impossible, are indeed rare. Ceteris paribus (all things considered), you are better off reaching us through a trusted common friend. In a highly networked startup ecosystem, it is not that hard to reach us through the strongest possible mutual connection. But if that is not possible, do reach out to us cold. Your email will certainly be read, even if it is not always responded to. We have ensured that our internal systems catch every pitch - cold or warm or hot. 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