SHRM

SHRM, the Society for Human Resource Management, conducts venture investment and workplace-technology acceleration through SHRM Labs. The unit sits within a member-driven professional organization that serves as a research body, certifier and advocate on workplace and HR issues, and its stated areas of technical interest include artificial intelligence integration in the workplace, workplace research and data analytics, HR benchmarking, and analysis of workplace trends.

The parent organisation reaches nearly 340,000 HR professionals across 180 countries, and more than 362 million workers and families globally. That distribution functions as a route to market and a source of proprietary data for workplace-technology companies: SHRM's research arm produces the State of the Workplace reports and an HR benchmarking practice, alongside practical tools, policy templates and job description resources used in day-to-day HR operations.

SHRM's commercial and professional infrastructure also encompasses SHRM Certification, specialty credentials, professional development programmes and a calendar of premier events for HR professionals. Verticals covered include human resources, professional associations, workplace and employment, education and professional development, and research and thought leadership, with a stated focus on inclusion and diversity and on emerging workplace trends.

The organisation describes its purpose as creating better workplaces where people and businesses thrive, and positions career advancement and organizational impact for HR professionals as core commitments.