Rocket Internet SE is a German internet company incubator based in Berlin that builds, invests in, and provides operational support to technology companies across more than 100 countries on six continents. Led by CEO Oliver Samwer, the firm operates a venture-building platform designed to accelerate company growth through standardized infrastructure, shared knowledge, and direct capital deployment. The platform enables ventures to launch in under 100 days through proprietary processes, supported by a network of 42,000+ professionals across 200+ portfolio companies.
The firm's operational model combines venture creation with intensive execution support. Functional experts, regional leaders, and a partner network provide ongoing training and operational guidance to portfolio companies, with performance measured daily against industry-specific KPIs. This approach emphasizes rapid implementation and data-driven decision-making, creating what the firm positions as a balance between startup entrepreneurship and the resources of an established platform. The team draws talent primarily from top investment banks, consultancies, and technology firms.
Rocket Internet's technical focus spans venture building operations, international expansion strategy, and process standardization for scaling internet businesses. The firm's work centers on technology-enabled companies and internet businesses, with particular emphasis on operational excellence and KPI measurement frameworks. The venture-building platform provides access to shared infrastructure and collective knowledge accumulated across its global portfolio, enabling portfolio companies to benefit from patterns identified across markets and business models.