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Olga GrinOG

Olga Grin

Actively looking

Web3 investment and ecosystem strategist across L1/L2, DeFi, modular execution, and ZK rollups

Palo Alto, United States

I am a crypto-native investment and growth professional with 8+ years across the Web3 stack, from L1/L2 infrastructure and DeFi to modular execution layers and ZK rollups. I specialize in ecosystem mapping, competitive analysis, and identifying breakout narratives before they become consensus. In my most recent roles, I worked close to founders on positioning and ecosystem development, turning go-to-market research into investment-relevant inputs. At Stackr Labs, I evaluated product market fit for a micro-rollup primitive and built a developer ecosystem funnel anchored by measurable awareness and adoption. I then translated those skills into venture-facing execution at Fuel and Scroll, leading mainnet and token program GTM, building narrative and onboarding pipelines, and using on-chain engagement, developer activity, and ecosystem health indicators as decision signals. I have also run end-to-end token-stage GTM and deal-adjacent sourcing activities through hackathons and partner pipelines, including while leading marketing at Taraxa. Now I am looking to bring this mix of narrative timing, developer and ecosystem metrics, and founder collaboration directly into sourcing, due diligence, and portfolio support inside a crypto venture fund.

Experience

chAInSignal  logoCH

Founder and CEO

chAInSignal · Full-time

Jan 2026 – Present · 6 mths

San Francisco, California, United States · Remote

FL

Product Marketing Lead

Fuel Labs

Jan 2024 – Jan 2024 · 1 mth

Led go-to-market for Fuel Ignition Testnet and its token incentive program, using on-chain engagement metrics to iterate campaign strategy. Developed cross-functional briefs synthesizing technical architecture, competitive landscape, and user acquisition strategy—similar to investment memo research. Assessed ecosystem traction and developer adoption as leading indicators of protocol viability.

SL

Ecosystem & Growth Strategist

Stackr Labs

Jan 2024 – Jan 2025 · 1 yr

Evaluated product-market fit for a micro-rollup primitive and shaped positioning and competitive differentiation versus alt-VM and app-chain frameworks. Built a developer ecosystem funnel, driving awareness at Devcon and ETH Denver as a core KPI for infra-stage investments. Collaborated directly with founders on narrative strategy, investor-facing materials, and market positioning.

SL

Marketing Lead

Subspace Labs

Jan 2023 – Jan 2023 · 1 mth

Positioned an early-stage modular DA project within the Celestia-led narrative wave, identifying interoperability as the key thesis driver. Built PR and content engines to establish thought leadership, translating directly into skills useful for fund brand-building and deal sourcing. Focused messaging around core modular ecosystem themes relevant to investors.

SC

GTM & Narrative Lead

Scroll

Jan 2023 – Jan 2024 · 1 yr

Designed mainnet launch narrative for a top ZK-rollup and mapped Scroll’s competitive position versus zkSync, Starknet, Polygon zkEVM, and Linea. Built an ecosystem onboarding pipeline by evaluating 50+ integration partners, mirroring portfolio co-marketing and deal flow management. Tracked DeFi TVL growth, bridge volume, and developer activity as ecosystem health indicators.

GN

Product Marketing Lead

Gnosis

Jan 2022 – Jan 2023 · 1 yr

Drove product marketing for Safe Wallet during the account abstraction narrative cycle, analyzing competitive positioning against Argent, Sequence, and other smart wallets. Managed hackathon programs at EthCC, Devcon, and ETH Denver—sourcing and evaluating early-stage builder teams. Developed a DeFi partnership pipeline spanning lending, DEX, and yield protocols.

TA

Head of Marketing

Taraxa

Jan 2019 – Jan 2022 · 3 yrs

Owned end-to-end GTM for an L1 token generation event, coordinating with legal, exchanges, market makers, and investors—directly supporting token-stage readiness and due diligence. Built post-TGE ecosystem strategy, PR, investor relations, and narrative design across bull and bear market cycles. Managed messaging and ecosystem growth initiatives to sustain traction after the TGE.

AK

Head of Content & Comms

Akropolis

Jan 2018 – Jan 2019 · 1 yr

Helped shape early DeFi narratives around yield aggregation, composability, and protocol-to-protocol partnerships as the ecosystem emerged. Built foundational understanding of DeFi primitives, tokenomics, and smart-contract risk, which later informed how investment evaluation is conducted. Focused communications on the core value proposition of an early yield aggregation protocol.

Education

CO

Cornell

Marketing Strategy, Marketing Strategy

ST

Stanford

Product Marketing: Meeting the Needs of Your Customers, Product Marketing

ST

Stanford

AI-Powered Go-to-Market Strategies for Business Growth, Go-to-Market Strategies

II

IU International University

Masters in Marketing, Marketing

Jan 2023 – Jan 2023

Skills

Web3
L1/L2 Infrastructure
ZK Rollups
Modular Blockchains
DeFi Lending
DEX Strategy
Yield Optimization
Account Abstraction
App-Chains
Ecosystem Mapping
Competitive Analysis
Narrative Strategy
Developer Adoption Metrics
Tokenomics Review
GTM and PMF Assessment
Founder Collaboration
Token Incentive Programs
On-chain Analytics
Ecosystem Growth
PR and Content Strategy
GTM Strategy
Product Marketing
Google Analytics
Scrum

Languages

English

Professional working proficiency

spanish

Professional working proficiency

russian

Professional working proficiency