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Impression Ventures

About

Impression Ventures invests in early-stage startup companies that are disrupting all aspects of financial services. We are seed investors in some of North America’s fastest growing fintech companies such as Wealthsimple, Symend, Owl, Afficiency and so many more. That’s the technical description of who we are but there’s so much more to what we do!

We take an active role in investing into late-Seed and early Series A companies. We provide strategic value to our portfolio companies - 20 to date - as well as all our Limited Partners, including two of Canada’s largest banks. We are now on our fourth fund, have funded one fintech unicorn and we are ready to find the next!

Diversity is the key to our investment philosophy & innovation. We continue to build an inclusive network & community, forging strong connections with our internal team, our Limited Partners and the Fintech companies in our portfolio. We strongly believe that different ideas, perspectives and backgrounds create a stronger and more creative work environment, better investment decisions, which in turn delivers better results.

At Impression Ventures we encourage unity & inclusion, and our company culture is free of discrimination regardless of gender identity or expression, sexual orientation, religion, ethnicity, age, neurodiversity, disability status, citizenship, or any other aspect which makes you unique.

What We Invest In

  • FinTech Specialist: Our firm only backs startups that are changing the bread and butter of the financial services industry. Whether you are supporting financial transactions, making insurance products more accessible, or helping consumers make better financial choices, we would love to talk to you.
  • Late Seed and Early Series A: We invest in late Seed and early Series A rounds. Our initial investments range from $1M-$2M into $2M+ rounds. We support high-growth startups that must demonstrate a complete product for us to participate in the round.
  • Lead Investors: We lead (or co-lead) our initial investments with simple, founder-friendly term sheets. We want to position our portfolio companies for successful future growth without complicated strings attached.
  • Active Investors: Borrowing from our years of accumulated experience and our connections within financial services, we like to roll-up our sleeves and help our founders build excellent businesses.

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