The Information is a subscription-based technology publication founded in 2013 by Jessica E. Lessin that produces original, deeply reported journalism about the technology industry. The publication operates on a paid subscription model, positioning itself as a premium source of in-depth reporting and analysis across big tech, startups, media, and finance. Its editorial approach emphasizes original scoops and investigative reporting rather than aggregation or commentary, with content aimed at high-powered technology executives and founders who require substantive industry intelligence.
Beyond its core journalism offering, The Information has expanded into complementary products that serve technology and venture capital professionals. These include The Information Pro, a proprietary data product targeting VCs and tech professionals; TITV, a live video content platform; and subscriber networking events that facilitate connections within its readership base. This multi-product strategy reflects an effort to build a comprehensive information and networking platform for decision-makers in the technology sector rather than remaining solely a news publication.
The company's editorial staff includes journalists who came from the technology industry itself, bringing domain expertise to their reporting. The publication's business model rests on the premise that quality, deeply reported journalism commands a premium in an environment saturated with free content. For professionals in venture capital and technology, The Information positions itself as a source of substantive reporting that can inform investment decisions and strategic thinking, distinguishing itself through depth of coverage rather than speed of publication.