In 2012, Samsung recognized a critical gap in the technology landscape - while hardware innovation was accelerating at an unprecedented pace, software and services were struggling to keep up. The company established Samsung Global Innovation Center (later rebranded to Samsung Next) with a mission to identify and nurture the software innovations that would complement Samsung's global hardware ecosystem. What began as a small operation has evolved into a sophisticated venture investment group that champions bold and ambitious founders pushing the boundaries of what's possible.
Today, Samsung Next invests in transformative technologies across artificial intelligence, intelligent machines, healthtech, consumer services, and frontier technology. They believe AI has the capacity to unlock human potential and that emergent technologies broaden our vision of what is achievable. With headquarters in Mountain View, California, Samsung Next partners with innovators to build ideas into products and scale businesses that transform not just the Samsung ecosystem, but the broader technology landscape itself.