At Planetary, we invest in the courage to challenge unbalanced structures, and nurture the search of a truly sustainable being with nature.
We invest in companies aligned with our guiding principles. Companies that foster long-term business models within planetary boundaries. We operate as an evergreen fund, investing patient capital within agriculture, food and biodiversity, and aim to provide a fair financial return. Our ambition is clear: To reconnect with nature and life on the planet, to redefine what value is, and to inspire and contribute to a holistic restructuring of our economic systems.
At Planetary, our theory of change is rooted in the interconnectedness of life. We want to channel truly patient capital to address the funding shortfall, investing in the people who aspire to create regenerative businesses. Through this, we seek to cause systemic change, transforming the structure of our economy to one that is fundamentally balanced and aligned with regenerative principles.
Guiding principles
- Be humble: Seeking to understand and improve the conditions for life on the planet is a task of infinite complexity. Grounded by nature, we stay humble and sincere in everything we do.
- Learn with nature: Inspiration in nature and its biological processes will guide our investments. We shall adapt ourselves to nature, as we are part of nature.
- Perceive wealth holistically: True wealth is much more than money in the bank. We perceive wealth as well-being and harmony between humans, nature and the economy.
- Trust patient capital: Real value takes time to manifest. We support long-term business models and real value creation over quick profit maximisation.
- Build strong communities: Strong communities build resilience and awareness. We strive to create movement and stronger connections within the networks we grow with.
- Advocate for change: Real change depends on systemic change. We dedicate ourselves to create real, tangible change and assume leadership towards a new paradigm.