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Pernod Ricard

Pernod Ricard, wines and spirits group with 240 brands in 160+ countries, invests in startups shaping social experiences, hospitality and entertainment through Convivialité Ventures.

Pernod Ricard, the wines and spirits group formed from the 1975 merger of two family-owned French companies - Pernod (founded 1805) and Ricard (created 1932) - runs an investment arm, Convivialité Ventures. The unit invests in startups shaping social experiences, hospitality and entertainment, sectors adjacent to the group's own consumer categories. Check sizes, entry stages and portfolio composition are not disclosed here.

The parent group describes itself as co-leader in wines and spirits, with a portfolio of 240 premium brands distributed across more than 160 countries and a workforce of 19,480. Brands include Absolut Vodka, Jameson Irish Whiskey, Chivas Regal, Martell Cognac, The Glenlivet and the founding Pernod and Ricard labels. Commercial presence spans France, Scotland, Ireland, Sweden, New Zealand and a distribution network reaching 160-plus markets - a channel base that is the principal strategic rationale for a corporate venture vehicle in adjacent consumer and experience categories.

Technical operations centre on distillation, viticulture and winemaking, circular production, sustainable manufacturing and terroir stewardship. The group's stated operating framework is the "Good Times from a Good Place" 2030 sustainability roadmap, alongside a mission built on convivialité - shared celebration and authentic human connection. Employer-side signals include an emphasis on personal growth, innovation and employee development across the group's sites.

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