GMG Ventures

We believe in the creator economy and invest in today's fastest accelerating asset: talented creators and innovators. The brands of the future are people, not companiesCreators are people driven by creativity, passion, and stories. They advocate for transparency and integrity, openness to new experiences, and work that motivates and delights. They are entrepreneurs who are ready to take risks to bring value to their audience. There are currently over 50 million creators developing and monetizing content in a variety of different formats: articles, shows, podcasts, streams, blogs, series, and digital art. 2 million creators financially provide for themselves through these activities. In every corner of the world, creators tell their stories, shaping our lives, infusing moments with meaning, and binding us together. Reca Ventures is an investment firm a focused on the content creation industry and growing the creator economy. Our valuesreload world of content empower true innovators creators economy building authors development Investments in startups We invest in the founders of digital products and services for the creator economy at early stages with an average ticket of $300K, and at later stages with a ticket of up to $3M: we help them build their audiences and maximize revenue.

We believe today’s catalysts - technological, regulatory, and demographic - create fertile ground for the rise of a new cohort of companies with the ability to transform these sectors, yet again. S4S Ventures benefits from the support of S4 Capital and its operating arm - Monks, the global content, data and media powerhouse founded by Sir Martin Sorrell. The company has well over 8,000 people in 33 countries across the Americas, Europe, the Middle East and Africa, and Asia-Pacific. Its clients include Meta, Google, BMW, Amazon and Epic Games, among others. And Stanhope Capital Group, the global investment firm with $40 billion under management, founded and led by Daniel Pinto. S4S invests in and cultivates early-stage technology companies riding the next wave of digital transformation across the marketing and media value chain. Our difference We are not generalistsline. We bring unparalleled insight into forces transforming the marketing and media value chain. We offer domain expertise and guidance based on decades of experience gained on the front lines as industry-shaping founders/CEOs, operators, and investors. And our 8,000-person-strong internal network of S4 Capital/Monks professionals with expertise across data technology, adtech, martech, creative technology, digital media & content development gives our portfolio companies a leg up in validating ideas, launching products, and accelerating adoption with customers and partners. Who we are We’re founders/CEOs, operators, and investors who understand the nuances of the industry’s changing dynamics. We represent a rare combination of domain, entrepreneurial and investment expertise. What we believe The marketing, advertising, and media industries are on the cusp of significant change, yet again. Today’s disruptive catalysts - a stricter privacy and regulatory environment for tech giants, the application of AI to media and content development, and the rise of Gen Z - are powerful and time-sensitive drivers of opportunity. Tomorrow’s marketing leaders are being incubated today. What excites us One word: change We are focused on early stage companies poised to disrupt the marketing and media ecosystem. If you’re an early-stage company and are building innovative solutions in our focus areas - data platforms, adtech, martech, creative technology, digital media & content - we want to hear from you. If you are a later-stage company, and we can accelerate your growth trajectory through our operational alignment with S4 Capital and Monks - we want to hear from you. Our value addIndustry Expertise: Our team's expertise and global S4 Capital and Monks network provides invaluable insights and guidance on product roadmap, go-to-market strategy, pricing, and competitive analysis. Gain access to a unique advisory team and a focus group like no other! Growth Catalyst: We aim to be early adopters and showcase the impact of companies we are investing in - globally, and at scale. Our portfolio companies benefit from access to Monks’ clients such as Google, Amazon, BMW, Netflix, Burberry, HP, and Meta - and from our presence at industry events, such as Cannes and CES. Strategic Partnerships & Network: Our portfolio can tap into our long-term relationships with the largest advertising and technology companies globally. We have the right connectivity to help bring about optimal opportunities - whether our portfolio companies require strategic partnership or corporate venture partners.

We invest in surprising new consumer behaviors and trends powered by frontier technologies. We’re usually among the first institutional investors. We’ve backed more than 150 companies; some that you may have heard of include Giphy, Anchor, Gimlet Media, Product Hunt, Medium, Kickstarter, and Tumblr. We invest at pre-seed and seed stage and our typical check size ranges from $100,000 to $500,000. We go deep into new categories through Betaworks Camp, our structured pre-seed investment program. Areas we’ve focused on include augmented reality, computer vision, voice interfaces, conversational software, and live+interactive. As our name suggests, we like betas – we rarely invest pre-product. If you have something great, we’d love to speak with you.

As a group, we bring varied, relevant and sometimes unexpected experience to our roles. Our team has dabbled in founding companies, management consulting, operations, film production, ski instruction, language instruction, ceramic making, sommelier services, and more! We are building the pre-eminent global community for high potential, early-stage digital content startups, where we focus on facilitating relevant connections that can support their growth. There are over 300 early-stage startups in our community, and 100 industry executives and mentors in our support network, across 40 countries. Every quarter, we proactively make 50 introductions to subject matter experts, potential partners and customers for our founder members. We also provide a platform for peer to peer knowledge sharing and host educational and networking events for members.

We have a small, dedicated team of long-term, founder-friendly investment experts based in Denver and Silicon Valley, whose strategy is to invest in innovative and high growth early-stage companies that can provide products or services we can use in our operating companies, bringing synergies and scalability to our core business. Our investments historically range from around $5m to $10m and last an average of three to seven years. We focus on disruptive opportunities complementary to our networks and products.

Founded in 1995, the group has grown to become one of the most active and successful corporate venture funds with more than $1 billion invested to date.