Decent Capital

Decent Capital is a cross-border investment firm founded in 2007 by Jason Zeng, who serves as Founder and Chairman and is also described as a Tencent co-founder. The firm backs industry innovators, ecosystem creators, and high-growth, high-quality entrepreneurs, applying a stated long-term strategic view to its holdings.

The firm operates from seven locations: Singapore (headquarters) plus Atherton, Shenzhen, Hong Kong, Beijing, Shanghai and Tokyo, spanning both US and Asian markets. Its stated activities include long-term strategic investment in founders and businesses, and it reviews business plans submitted directly by entrepreneurs with promising ideas. Specific fund size, stage focus and typical check size are not disclosed publicly in the materials reviewed.

Internally, the organisation comprises investment, fund, operations, financial and risk-control functions, indicating a structure that separates deal execution from portfolio and risk oversight. The firm describes its orientation as founder-friendly and network-driven across borders, with a focus on businesses positioned to build or shape their ecosystems over a multi-year horizon.