Branded Hospitality Ventures

We get up in the morning to make a difference in ventures that leverage technology in unexplored high impact areas of Travel, Commerce and F&B. When it comes to tech innovation - we’ve founded divisions, advised, introduced tech solutions, supported, and managed funds for some of the world’s industry leaders. A selection of previous investments: 30secondstofly (Acquired, American Express GBT), AeroCRS (Acquired, 777 Partners) Quicklizard (IPO TASE:QLRD), Routier (Acquired, accesiBe), Collider Ventures I, Holisto, Acai Travel, Reeco, among others.

Amadeus Ventures was born in 2014 as a strategic vehicle to drive collaboration with the startup ecosystem. Since then, we have introduced more than 250 startups to our business units and we have developed more than 30 joint projects with our portfolio companies. Our portfolio continues to grow by 3 – 5 companies every year. Amadeus Ventures is a startup investment program where we look for both strategic value and financial returns in all of our investments. Portfolio companies gain access to our extensive global network, industry know-how and technology. They will have opportunities to attend selected customer events, represent Amadeus in startup competitions and exchange ideas with our industry and solution experts. While business potential and financial viability are important factors to consider when making investment decisions, equally we emphasize close commercial relationships with the companies we invest in. For each investment case, we identify collaboration opportunities that are mutually beneficial for Amadeus Ventures and the startup. We look for entrepreneurs who are passionate about what they do, and together we deliver next generation technology that improves the travel experience of business and leisure travellers. Our focus We want to create better traveler experiences by solving pain points of the traveler journey either through our customers or directly. We look for startups with new value proposition and currently working with airlines, airports, hotels or travel intermediaries. Investment Criteria & Process Amadeus Ventures invests in startups with scalable business ideas, solid financial potential and exceptional teams. Amadeus Ventures is a venture fund whose aim is to encourage and nurture innovation applicable to the travel industry. By doing so we look for: Startups in an early stage of development: Companies that are working on ideas, business models and technologies with the potential to disrupt and impact the travel industry. We look for companies who have crystalized their business concept into product prototypes that are used by trend-setting customers. Talented teams: Talented teams who have the combination of business and technology knowledge and track record to execute. Ideas that shape the future of travel: Ideas that shape the future of travel which are scalable and sustainable. We look for businesses with a solid revenue model and clearly identifiable path to profitability. Direction of the company: Direction of the company in alignment with the overall Amadeus strategy. We look for tight relationships with our portfolio companies to help bring strategic value both to Amadeus and the start-up entity.

The firm invests in visionary entrepreneurs who are reshaping the Travel & Hospitality sector, with a focus on tech-enabled companies across Accommodation, Food & Beverage, Retail & Experiences, Travel Services and Transportation sub-sectors. Travel & Hospitality in Southeast Asia is built on strong fundamentals.The role of Travel & Hospitality in SEA4 of 11 unicorns come from Travel & Hospitality Travel & Tourism accounts for 12.1% of GDP & 13.3% of employment in the region Travel & Hospitality was the fastest growing sector in Southeast Asia (+7%) pre-COVID Approx. 5000 – 6000, diverse Travel & Hospitality startups in the region Growing demand & spending power in SEAGrowing middle class emerging in Southeast Asia Higher spending power leading to increased demand for Travel, F&B and new experiences Opportunity for digitalisation in the sectorHighest rate of mobile travel bookings globally (60%) Mobile penetration (56%) Key Investment Themes Emerging from COVID-19Innovation: Driving rapid technology adoption in Travel & Hospitality, by investing in startups, from Seed to Series A, that are: High Growth Regionally Scalable Tech Enabled Transformative Opportunity: Helping proven businesses from Series A & above, currently impacted by COVID-19 to return to growth. They tend to have: Existing Brand Equity Consistent Growth Established Margins Larger Teams Our Value Add We provide our portfolio companies with the deep sector-specific full spectrum of support and assistance. Hands-On Approach: From setting up the company to providing extensive insights through our team’s sector-specific expertise, we strive to support you every step of the way. Extensive Network: We partner with established corporates & veterans within Southeast Asia’s Travel & Hospitality industry to enable you to build a strong network within the community. Enabling Growth: Through connections with relevant partners & industry players, we help structure future fund raises to give founders like you the best chance of closing the next round. Collaborative Work Environment: We provide office space free of charge for the first 12 months – including internet, meeting rooms and great coffee! Our Approach We follow a proprietary, data-led approach to evaluate potential investments based on: Business Opportunity Team Strategic Portfolio Fit Product Capital Efficiency ESG

We focus on a small number of high conviction opportunities each year and support a select group of visionary entrepreneurs working to create breakthrough technologies and transform industries. Our investors include families who control the most iconic businesses across media, fashion, luxury, hospitality, healthcare, telecom, automotive, financial services, food, beverage, construction, and education. Green bay’s mission is to connect the most innovative and important companies of this generation with flagship customers from our investor ecosystem.

CFT Capital Partners is a Los Angeles-based investment platform which aims to provide value-added co-investment capital to innovative and industry leading companies, alongside financial sponsors, institutional investors, family offices, and management teams. Since 2016, CFT Capital Partners has been managing alternative assets for the Cherng Family Trust, the family office of Andrew and Peggy Cherng who are the founders of Panda Restaurant Group. The Firm has over $2 billion of AUM and is currently investing out of a $523 million vehicle which closed in May 2022. ABOUT PANDA RESTAURANT GROUP Family-owned and operated since 1973, Panda Restaurant Group, Inc. is the global leader in Asian dining experiences and parent company of Panda Express, Panda Inn and Hibachi-San. Today, co-founders and co-CEOs Andrew and Peggy Cherng continue to grow the company’s presence, operating more than 2,400 locations with 50,000 associates in 12 countries. On a mission to inspire better lives, Panda Restaurant Group fosters a people-first culture in and outside of its restaurants, focusing on associate development and giving back to the communities in which it serves.

For nearly thirty years, RRE Ventures has been a leading venture capital firm in New York with nearly $2.5B under management and +400 portfolio companies. With over 25 IPOs and dozens of trade sales through the years, there is a lot going on at any given time. Recent well-known companies include Datadog, Venmo, Braintree, DCG, Noom, Kindbody, Spring Health, Olo, and BuzzFeed, among many other category-defining businesses. We pride ourselves not only on investing in great entrepreneurs and delivering stellar returns to our LPs but also on being supportive partners to our portfolio companies and active members of the venture community.