Beta Boom is led by two general partners, Kimmy and Sergio Paluch.
Yes, they share a last name because they are married and have been partners in life and business for over twenty years.
They are both passionate about making the world a better place through technological innovation and giving overlooked founders a fair shot at fulfilling their visions.
Kimmy and Sergio have two boys, Rafael and Adrian, who were Beta Boomers from the beginning, hanging out with founders in Beta Boom’s office over the summer of 2018. Rafael wants to work for Beta Boom one day and Adrian wants to be a professional footballer (soccer player).
We'll work alongside you from day one.
A lot of VCs say that they’ll be there for you, but few are as involved as us and most give generic startup advice. Depending on what you need, we support you on getting things done across product development, sales, marketing, and fundraising.
We meet you where you are.
Not literally, but figuratively. We work with you and your team to figure out where our support can be most impactful.
If your team is strong on engineering and marketing, but need help with sales, that’s what we’ll help with.
If your team is great at sales but needs help with engineering and marketing, that’s what we’ll focus on.
If all you need is fundraising support, that’s all we’ll do.
Focus on the "how" not "what."
We don’t like telling founders what to do or spouting useless startup advice.
You know your business and customers better than we ever will, and you should make decisions for your company. Plus, you don’t need dark overlords.
What we try to help with is the “how.” How do you set up your CRM for fundraising? How do you test marketing channels? How do you generate sales leads? How do you reach out to investors or get introductions?
Collaboration sessions rather than lectures.
We do collaboration sessions to work through challenges or get stuff done. We don’t lecture you.
For example, in a collaboration session we might work on your positioning, review usability testing plans, improve your investor tracker, edit your cold sales emails, etc.
When we say we work alongside you, we mean it.
Vetted experts at your fingertips.
Beta Boom has an extended network of vetted experts that we’ve worked with or our portfolio companies have worked with and loved.
We do this so you don’t have to waste time searching for effective support, and can get things done while you build your permanent team.
Here are examples of the kinds of experts that you’ll have access to, among others:
- Growth marketers that can help with setting up and running Google, Instagram, and Facebook ads;
- Lead generation experts that can get you qualified sales leads via email campaigns;
- Sales coaches that can help you set up your CRM and walk you through sales conversations;
- A near-shore engineering firm that specializes in APIs and securely handling large data sets.