American Family Insurance Institute for Corporate and Social Impact

We invest in businesses that deliver Sustainability Through Innovation. Investment patterns change, but good investments don't. Leaders We’ve spent nearly twenty years as the leader in sustainable investing – and we’ve been ahead of the curve ever since. Thesis We invest in companies with rapidly growing revenue that will have high impact and large-scale commercial success. Future We are leading the way towards a future where profit and purpose are connected. The future is now. Our values We are where profit and purpose align. The world is ready for change and we believe next generation technology holds the key to a better future for all.

We are an investor of a new generation. Our heart beats for technological progress and innovation - wanting to change the world with passion and entrepreneurial courage. Therefore we invest own capital in new business models and ambitious growth companies. Investing With investments in ambitious, high-growth companies we support innovation. Simultaneously, we invest in new business models. Across sectors, approachable and fair. Optimizing We implement, review, reflect and adapt. This enables us to achieve our ambitious goals and keep our promises. Developing We set ourselves ambitious and yet realistic goals. Instead of deriving recommendations for actions we act. Fast, uncomplicated and honest. Therefore, we use our comprehensive knowledge and unconventional measures. Our Mission We create positive change with convincing and talented people. As a provider of capital and innovation, we generate sustainable growth. Together we go beyond normal. We’re not just talking, we tackle it. We as blueworld.group combine progress and sustainability in an economic, ecological and social dimension with the aim of making our wonderful world even more worth living for future generations. Together with pioneering companies and their executives we work to create outstanding performance as well as real and sustainable value. Our Goals As blueworld.group we see it as our responsibility to clearly express our vision and mission. We’re not just talking, we tackle it. We do not derive any recommendations for action, we act. Specifically, this is reflected in our long-term corporate goals. In order to create long-term values, it is essential to operate on a sustainable basis. Of course, we follow the intention of making profit and increasing the value of our investments. This is the only way we can build the bridge to ecologically and socially sustainable economic growth. From an ecological perspective, our goals are clear: Just as the blueworld.group is already climate-neutral in partnership with natureOffice, we want each of our companies to be climate-neutral by 2025. As a means to an end, we require the efficient and careful use of all resources. We also sensitize our partners to the use of emission-free mobility offers and energy sources. The incentives for all employees to use public transport are just as much part of our required spectrum as the switch to green electricity providers and compensation payments for essential greenhouse gas emissions.. We are also committed to our region and promote regional society and its companies. We are not counting every euro when it comes to finding the right partner to fulfill our obligations. We always meet employees, suppliers and customers on an equal footing. We live equality. That is why we strive for a balanced women’s quota for ourselves and our investments – across all positions and areas of responsibility. We make no distinction between men and women, pay the same salaries, give the same career paths and opportunities to reconcile work and family. Nothing is placed above our responsibility for our employees. That is why we strive for an above-average employee satisfaction of at least 90%*. We pursue this goal as an employer and at the same time make it a claim on our companies. *measured by our average ratings on Kununu Our responsibility Climate-neutral into the future We see it as our responsibility to actively shape the world of tomorrow and to have a positive impact. In this section, we would like to regularly give you an insight into achieved goals, status updates and current topics. We achieved one of our big goals! In partnership with natureOffice, we as blueworld.group are climate-neutral and offset the emissions that arise. We support Project Togo, which fulfills 12 of the 17 Sustainable Development Goals of the United Nations. The project tackles the causes of the problems and focuses thereby on the areas of education, jobs, energy, water and health. We report more about Project Togo here. We are also in close contact with our portfolio companies on the subject of climate neutrality in order to jointly go the way towards a climate-neutral future in the midterm. Accept the status quo? No way! We question actions, incidents, ourselves. Every day. To get a little better every day. This leads to discussions about things like soap, toilet paper, meat consumption, mobility. And exactly these discussions help us to sharpen our view. In order to promote exchange and to better understand the satisfaction and needs of our employees, we have introduced regular employee surveys on various topics. In addition to a regular exchange of personal feedback, we have set up a feedback platform on which feedback can also be provided anonymously. Our morning starts with a team stand-up – daily. A platform that we introduced during the lockdown, in times of home office and spatial separation, in order to promote team cohesion, exchange and continuity. The format is constantly evolving and we talk about weekly goals, highlights, but also mistakes and the respective lessons learned from them. Because in addition to an open feedback culture, it is the constructive handling of mistakes that allows us to grow and improve. Education as the central basis Over here, access to education is too often taken as (almost) self-evident, but unfortunately this does not reflect reality at all. We want to start right here and support corresponding projects. That is why we are forcing national and international partnerships to promote sustainable projects, for example in the education sector or integration. For us education is the greatest lever for future-oriented development that offers everyone - as an individual and as part of society - countless opportunities. Lifelong learning and further training are essential for us. In addition to internal and external training measures, our 5-minute sessions, for example, have become an integral part of our stand-ups every week, in which a topic of personal choice is presented and then discussed openly in our team. We have big visions and think broadly, also when it comes to sustainability. For us, however, this is not a process that can ever be completed; rather, we are concerned with every single step. Towards a more sustainable and even more livable world.

Startups are super-tools to change the world. Let’s build stuff that matters. Social Planet Ventures invests in hyper-ambitious startups that want to address the world’s most pressing social challenges with solid and scaleable tech solutions. The reason is simple; We believe that in the future, some of the most valuable businesses will be those that deliver meaningful and positive social outcome for millions of people and for society at large – alongside their financial success. We search for companies with such a vision and can assist with setting a scaleable foundation in the initial and very fragile stage. Advancing social cohesion We want to invest in visionary founders with innovative superior tech solutions that strengthen social cohesion by addressing problems of inequality, marginalisation and exclusion; Education and re-skilling 20% or 50 million jobs in the European Workforce is expected to be automated by 2030. That will not lead to fewer jobs but to different types of jobs, which will require a massive re-skilling of our existing workforce to empower people to actively participate in our society. Preventive health and wellbeing By 2050, the share of people over 65 will be around 30%, compared to around 20% today. This will put a pressure on our welfare system. In EU today, we spend 3% of total public and private health care expenditures on preventive health. We expect to see wave of new ways to better detect and prevent people from getting sick to keep the same quality of care. Inclusive work-life With a shrinking workforce, we need to be much better at understanding and foster diversity, equity and inclusion to unlock the full potential of everyone. Closing the gender/skill gap in EU tech jobs alone has a potential of GDP increase of as much as €600 billion according to McKinsey. Sustainable living 100 million people in the EU is at risk of poverty or social exclusion. New technology can provide a foundation for more sustainable and inclusive communities that offers attractive careers, businesses, infrastructure, and living opportunities to secure a long-term resilient society. Inclusive financial services More than 30% of people in EU do not save for retirement because they can’t afford it. In average low-income households pays a Poverty Premium of up to €1,000 a year for essential products and services due to reasons that they cannot control, such as where they can afford to live. Open banking, blockchain and AI creates new opportunities and democratise access to financial services to create better societal resilience. About us Our investment team is based in Copenhagen and Stockholm. Alongside capital from pre-seed to Series A, we provide specialized support with product-market-impact fit, impact & ESG management, hiring and fundraising. We align ourselves with Article 9 SFDR and we measure the positive social impact of all our investments and base our compensation on the provided measurable impact.

The MassMutual Catalyst Funds (MMCF) I & II - a $150 million commitment to increase diversity in, and access to, venture capital and invest in innovative products and services that advance economic and social mobility. Increasing investments in underserved businesses At MassMutual, we’re committed to fueling innovation, creativity, and problem-solving to benefit the needs of all Americans. We believe this begins with creating financial opportunities where historic disparities exist. That’s why we established the MassMutual Catalyst Fund (MMCF) I & II - a $150 million commitment to increasing diversity in, and access to, venture capital and investing in innovative products and services that advance economic and social mobility. Building on the first MM Catalyst Fund launched in 2021, MMCF’s latest Fund II will scale nationally and create further impact momentum. We know the mission to increase access to capital to overlooked founders and changing the ratio of who is funded in venture capital is not an easy challenge. That's why we are expanding our focus and working with like-minded partners, particularly companies with the potential to make a significant social impact in certain areas. We will continue to focus investing in MA companies and also selectively invest alongside fund managers within the First Fund Initiative at a national level. We invest in Seed through Stage B companies. As we assess businesses, we consider not only financial return, but their potential to advance racial equity, reduce the rural-urban divide, and make an economic impact. While we are industry agnostic and focus on the founding team, we seek to invest in the following verticals: health tech, climate tech, Future of Work, and fintech. MMCF’s status quo alternatives to sourcing, screening and selecting deals, as well as supporting our portfolio companies are key to finding and funding companies in a more expansive way. Investing in diversity The Catalyst Fund is powering progress in a world where women and people of color only manage 1% of the 70 trillion of capital in the United States. We’re making an impact in across the US and in Massachusetts where only .4% of funding goes to Black founders.* We’re passionate about creating change and prioritizing companies with social impact built into their DNA. That means that as their business grows, their impact grows too. As we assess businesses, we consider not only financial return, but potential to advance social mobility and racial equity, reduce the rural-urban divide, and make an economic impact in Massachusetts and beyond. Industry agnostic and founding team driven We look for strong financial and impact return with an industry preference in the following areas: Healthcare Equity: Healthcare technologies that reduce disparities in health outcomes across the population Economic Inclusion: Availability and equality of opportunities to access financial goods and services​ Climate: Technologies that ensure the transition to clean energy is fair, inclusive and economically beneficial for all Future of Work: HR and education technologies that encourage workforce participation​ What makes our process different? Impact investing requires critical thinking, not checking boxes. We’re committed to building innovative approaches and alternatives in: Sourcing: Our online inquiry form lowers barriers to accessing our funding. Screening: We look twice - taking a consultative approach, with an emphasis on transparency and trust. Selection: We prioritize companies with scalable business models tied to social impact which comes in many shapes. That could mean removing structural barriers like access to better education or finance, or it could mean creating quality jobs in a rural area. Value Add: Our passionate team is dedicated to our entrepreneurs' success. We consult regularly with our portfolio companies at key intersections and provide strategic insight, leverage our MassMutual network, facilitate introductions to other investors and are continually expanding the ways we add value to our wide spectrum of portfolio companies. Rooted in venture. Built for impact. We like to think of the Catalyst Fund as having VC hardware and impact software - meaning, while we’re backed by MassMutual’s more than 170 years of financial strength, we’re also constantly evolving to maximize our social and economic impact. Together, our impact investing team has a total of 55 years of expertise, with backgrounds ranging from founding companies to traditional investment management to overseeing global startup accelerators.

The Sorenson Impact Center helps organizations achieve their impact vision by connecting capital to social and environmental solutions, helping organizations measure, report, and improve impact, and integrating data science and people-centered storytelling into all that we do. Along with our clients and partners, we share a vision of an equitable and thriving world where everyone is valued, communities prosper, and the measured impact of our actions guides decision-making. As part of our mission to train future impact leaders, the Center integrates academic programming and experiential learning into each of its practice areas. The Center is proudly housed at the University of Utah David Eccles School of Business.

Our work directs how capital is formed and distributed to expand opportunities for Black and historically excluded communities. We actively reimagine the innovation economy by developing the next generation of venture capital leaders in communities where entrepreneurs face barriers to accessing capital. Our vision is to build a global innovation economy where Black and historically excluded innovators can boldly create, fail, invest, and thrive. Our origins are rooted in the legacy of Historically Black Colleges and Universities (HBCUs), which forged opportunities for Black Americans in a time when our country would not. We are anchored in this intention, and similar to HBCUs, we purposefully extend our support to all overlooked communities, including but not limited to Indigenous, Latinx, LGBTQ+, and undocumented immigrants. We know that innovation lives within us–and has been untapped, underinvested, and ignored for far too long.