We aim to support passionate entrepreneurs building visionary brands in positive living that will make the daily lives of consumers healthier, happier and more meaningful.
We seek to partner with companies that are narrowing The Wellness Gap: the quantifiable delta that has grown dramatically over the past two decades as economic indicators such as GDP per capita have increased while measures of overall wellbeing, including physical and mental health, have stagnated or decreased.
We are most focused on overlooked or stigmatized communities that have resulted in underserved markets. These are the areas where we see opportunity:
Disruptive Healthcare
Care Economy
Consumer Wellbeing
Connection & Community
With a particular interest in the following demographics: